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Tucked between the backroads of Youngsville, NC, you’ll find Custom Dynamics®, an industry leader in after-market motorcycle LED lighting. Even after almost 20 years in business, our small-town, family-value mentality still serves as the guiding force of our company. We appreciate every dealer that makes the Custom Dynamics® and ProBEAM® brands available to their customers and thank every rider for trusting us to keep you safe on the roads with Everything to Light Up Your Ride!® 

Founded in 2002 by Dave Pribula, Custom Dynamics® began modestly, in his home office. With a degree in electrical engineering and a passion for motorcycles, a dream was born. Equipped only with a “How To” book on building websites and an idea for high quality LED motorcycle lighting, Dave was on a mission. From the first online order received on Christmas Eve 2002, Custom Dynamics® quickly outgrew the home office space and expanded to a small retail location in Wake Forest, NC equipped to house a team of employees and a retail store. 

Dave Pribula starts Custom Dynamics® from his home office.

After an asset purchase of No Magic Neon to expand the product offerings and teaming up with DRAG Specialties in 2010, the Custom Dynamics® catalog was larger than ever and available to riders across the country through their local dealership. We implemented exclusive display programs with our most popular LED lighting products that are still very popular in dealerships today.  

Within a year of the asset purchase Custom Dynamics® joined DRAG Specialties, a worldwide distributor of power sports products. As a result, Custom Dynamics® products are available worldwide!


The Custom Dynamics® brand quickly became synonymous with high quality LED products and top-rated customer support. While the company relocated to their current 22,000 sq ft facility in Youngsville, NC, the founding values of producing the best motorcycle lighting products still stands strong today. In 2018 the innovative ProBEAM® Motorcycle LED Lighting product line is released by Custom Dynamics®. After Countless hours and resources, the ProBEAM® LED lighting product line is the first LED light pipe product line on the market for motorcycles. Superior in every way with a modern design, cutting-edge LED technology and DOT/SAE compliance while maintaining competitive pricing and unsurpassed warranty!


The ProBEAM® Motorcycle LED Lighting product line is released! It is the first LED Light Pipe product line for motorcycles


All of Custom Dynamics® products are designed in house through collaboration with our team of engineers, owner Dave and employees who ride too! We strive to source our product components from industry leaders with our PCBA and electronics supplier headquartered in Atlanta, GA. We also use OSRAM LEDs in most of our LED products which is based in Germany.

Six years in a row, a Custom Dynamics® product has been named by Powersport Business as one of the Nifty 50 which highlights fifty innovative products or services that are meant to drive dealer profitability. Custom Dynamics Compact SXS Turn Signal Switch was named as one of the winning products for 2022 as we entered into the UTV and SXS product industry!


We continually strive toward our company vision to be the world’s leading seller of aftermarket LED products and accessories through our commitment to new product development and superior customer support. Our product lines include Harley-Davidson®, Indian® and other models. By utilizing the latest technology and high-quality components we are confident you will find our LED products to be of the highest quality and providing years of unmatched, trouble-free performance.

Custom Dynamics® offers the best warranty program in the industry with a Lifetime Warranty against LED failure and a Lifetime Warranty on our electrical modules. We back our products with the best customer support in the industry with our policy that every phone call, email, or concern is resolved before we go home each night. We believe that feedback from our customers is an asset and welcome product feedback, new product ideas and any other suggestions you may have!